Over 40 years ago, a great idea was born—that an investment firm should operate solely in the interests of all investors to give them the best chance of success.

In 1975, John "Jack"​ Bogle launched a bold experiment: an investment company that was designed to make money for its investors, not from them. He structured Vanguard in the US to be owned by its funds, with no external shareholders all profits would be reinvested in the business and returned to fund investors in the form of lower costs. 

Through an investment philosophy based on fairness and transparency that great idea grew and grew. And as we've grown, we've continually reduced our costs and passed the savings back to investors. 

In 1996 the idea made its way to Australia. And we've been changing the way Australians invest ever since by providing low-cost, high-value investments to help you keep more of your returns.

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In Australia we partner with institutional clients, financial advisers and individual investors to offer low-cost investment solutions. Our comprehensive range of managed funds, exchange traded funds (ETFs) and tailored investment solutions are built to support long-term investment success for our clients.

Personal Investor Representative

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