Marketing Automation & Operations Expert

About Payoneer Founded in 2005, Payoneer is the global financial platform that removes friction from doing business across borders, with a mission to connect the world’s underserved businesses to a rising global economy. We’re a community with over 2,500 colleagues all over the world, working to serve customers, and partners in over 190 countries and territories.

By taking the complexity out of the financial workflows–including everything from global payments and compliance to multi-currency and workforce management, to providing working capital and business intelligence–we give businesses the tools they need to work efficiently worldwide and grow with confidence. Role Overview- We are hiring a Senior Marketing Automation & Operations expert to own Braze as a core production platform.

This role is accountable for the stability, scalability, data integrity, supporting the lifecycle marketing team and has commercial impact of all customer communications across channels.   Scope & Accountability- Own Braze end-to-end: canvas, environments, channels, integrations, permissions, and dependencies Lead migration from legacy communication systems into Braze Centralize QA, release control, and change management to prevent broken journeys and bad triggers Ensure data hygiene, PII compliance, and attribute governance Enable teams to self-serve safely, with clear standards and controls   Core Responsibilities- Operate event-driven, multi-channel automation (Email, SMS, Push, WhatsApp, In-App, Content Cards) Develop HTML/CSS emails (mobile-responsive, dark-mode compatible) Design advanced segmentation using custom events, attributes, and Braze Query Builder (SQL) Perform data operations inside Braze via webhooks and User Update steps Own channel configuration & QA (rendering, fallbacks, localization, delivery diagnostics) Maintain runbooks, SOPs, journey standards, tagging & naming guidelines Provide Level 1 operational support & troubleshooting   Required Profile- Braze Expert / Architect-level certification (Level 4 or equivalent) 3-5+ years in Marketing Automation / CRM / Lifecycle / Operations 3+ years owning Braze as a platform, not just campaigns Strong hands-on experience with HTML, CSS, Liquid templating, APIs, webhooks, JSON Experience in regulated or high-scale environments (fintech/payments strongly preferred)\   Success Metrics- Zero critical production incidents from automation Clear documentation and knowledge Clean, trusted data powering segmentation and journeys Faster launches without QA regressions Measurable impact on activation, retention, and conversion   #LI-SS2The Payoneer Ways of Working  Act as our customer’s partner on the inside Learning what they need and creating what will help them go further.  Do it.

Own it. Being fearlessly accountable in everything we do.  Continuously improve Always striving for a higher standard than our last.  Build each other up Helping each other grow, as professionals and people.  If this sounds like a business, a community, and a mission you want to be part of, apply today.

We are committed to providing a diverse and inclusive workplace. Payoneer is an equal opportunity employer, and all qualified applicants will receive consideration for employment no matter your race, color, ancestry, religion, sex, sexual orientation, gender identity, national origin, age, disability status, protected veteran status, or any other characteristic protected by law.

If you require reasonable accommodation at any stage of the hiring process, please speak to the recruiter managing the role for any adjustments. Decisions about requests for reasonable accommodation are made on a case-by-case basis.

Payoneer is a global financial services company that provides online money transfer and digital payment services. Founded in 2005, Payoneer has revolutionized the way businesses and professionals send and receive funds across borders. With its secure platform and wide range of payment solutions, Payoneer has become a trusted partner for millions of users worldwide, helping them streamline their international transactions and grow their businesses on a global scale.