Programmatic Optimization Analyst

Hybrid (3 days in office) New York City Who we are DV is the leader in digital performance solutions, improving the impression quality and audience impact of digital advertising. Built on best practices, DV solutions create value for media buyers and sellers by bringing transparency and accountability to the market, ensuring ad viewability, brand safety, fraud protection, accurate impression delivery and audience quality across campaigns to drive performance. Since 2008, DV has helped hundreds of Fortune 500 companies gain the most value out of their media spend by delivering best in class solutions across the digital ecosystem that help build a better industry.

What you’ll do  The Programmatic Optimization Analyst is a key position that helps drive revenue and adoption of DV Services by our programmatic partners. A multi-faceted role, the ideal candidate will embrace working in a fast paced environment and thrive at thinking analytically about ways to increase the quality of impressions and ROI by using the DV suite of services in the most optimal way.

Understanding of the digital marketplace, technical aptitude and strong analytical skills are essential for this role. We are looking for a data-driven, analytically minded individual to produce and present engaging analysis to support campaign performance and product adoption. The analyst will interface with sales, account management and product teams to support Programmatic Products.

Generate and present optimization recommendations to maximize delivery of advertiser campaigns and highlight ROI for programmatic partners. Identify and quantify key challenges for campaign performance Serve as main point of contact for programmatic reporting initiatives in local markets by providing onboarding, ongoing support, and internal maintenance Provide support and guidance to our internal sales and account management teams, with clear and timely communication, quality deliverables, and innovative solutions Identify patterns and proactively surface ideas to improve quality, productivity and efficiency  Who you are 2+ years of industry experience 1-2 years of prior experience with Programmatic Media is preferred Strong analytical skills; ability to analyze raw data, draw conclusions, and develop actionable recommendations.

Strong presentation skills Possess expert problem solving and decision making skills Robust knowledge of the overall ad tech landscape, especially across DSPs. High level of proficiency with MS Excel (pivot tables, complex functions) and able to interpret and present data in an actionable way. The successful candidate’s starting salary will be determined based on a number of non-discriminating factors, including qualifications for the role, level, skills, experience, location, and balancing internal equity relative to peers at DV.

The estimated salary range for this role, based on the qualifications set forth in the job description, is between $54,000- $101,000. This role will also be eligible for bonus/commission (as applicable), equity, and benefits. The range above is for the expectations as laid out in the job description; however, we are often open to a wide variety of profiles, and recognize that the person we hire may be more or less experienced than this job description as posted.   Not-so-fun fact: Research shows that while men apply to jobs when they meet an average of 60% of job criteria, women and other marginalized groups tend to only apply when they check every box.

So if you think you have what it takes but you’re not sure that you check every box, apply anyway!

DoubleVerify is a leading software platform for digital media measurement and analytics. Our mission is to make the digital advertising ecosystem stronger, safer and more secure, thereby preserving the fair value exchange between buyers and sellers of digital media. Hundreds of Fortune 500 advertisers employ our unbiased data and analytics to drive campaign quality and effectiveness, and to maximize return on their digital advertising investments – globally.