Senior Director, Sales (AE & AM)

WHO ARE WE Cognism is the leading provider of European B2B data and sales intelligence. Ambitious businesses of every size use our platform to discover, connect, and engage with qualified decision-makers faster and close more deals. Headquartered in London with global offices, Cognism’s contact data and contextual signals are trusted by thousands of revenue teams to eliminate the guesswork from prospecting.

As Senior Director, Sales (AE & AM), you will lead our London-based organisation responsible for New Business, Renewals, and Expansion across a critical revenue segment. This role is focused on delivering predictable revenue performance, strengthening pipeline and forecasting discipline, and ensuring customers realise clear, measurable value from Cognism.    Reporting into the Revenue organisation, you will drive accountability, execution standards, and operational rigour across the Sales function, reinforcing a culture grounded in ownership, performance, and customer impact.    Key Responsibilities    Leadership & Execution  Lead New Business and Account Management teams through a clear operating rhythm, including pipeline inspection, commit reviews, renewal readiness, and performance coaching  Drive consistent execution standards across opportunity creation, conversion, renewal, and expansion  Translate company priorities into focused, measurable actions for managers and teams  Lead from the front in key customer conversations, modelling strong discovery, value articulation, and commercial judgement  Revenue Delivery & Performance  Deliver against New ARR, Gross Dollar Retention, and Expansion targets nspect pipeline health, quality, and coverage to maintain predictability and early risk identification  Apply a Data → Insight → Action approach to diagnose performance gaps and drive corrective action  Partner with executive stakeholders to support high-value deals and mitigate renewal risk  Cross-Functional Collaboration  Partner closely with SDR, Marketing, RevOps, Product, Data, and Customer Success to align execution and customer outcomes  Reinforce pricing, process, and forecasting discipline  Contribute to the evolution of playbooks, operating models, and execution frameworks  People & Culture  Coach, develop, and elevate managers and high-potential talent  Build a culture grounded in accountability, ownership, and performance  Act as a force multiplier for execution quality, focus, and standards    Key Requirements  7+ years in B2B SaaS or high-growth commercial environments  Demonstrated success leading managers across New Business, Expansion, or Account Management motions  Strong command of pipeline management, forecasting principles, and revenue mechanics  Evidence of high ownership, pace, and bias for action  Comfortable operating cross-functionally in a scaling organisation  Fluent in Salesforce and modern GTM tooling (e.g., Gong, Outreach, LinkedIn Sales Navigator)    Critical Capabilities at Cognism  To be successful at Cognism, leaders in this role are expected to consistently demonstrate the following capabilities:  Operational Rigour: Applies disciplined execution, strong ownership, and consistent follow-through to ensure plans translate into reliable outcomes and predictable performance.  Product & Market Awareness: Demonstrates a clear understanding of Cognism’s products, customers, and market context to communicate value effectively and support confident commercial decision-making.  Business Acumen: Connects strategy, planning, and commercial thinking to drive impact, manage risk, and prioritise effectively across revenue motions and customer scenarios.  Communication: Communicates with clarity and intent, adapting style and message to influence outcomes, drive alignment, and maintain shared understanding across teams and stakeholders.    Success Profile  This role is well suited to leaders who:  Are motivated by building, improving, and scaling rather than maintaining  Combine commercial thinking with strong execution discipline  Thrive in fast-moving, evolving environments  Aspire to broader executive leadership scope over time   WHY COGNISM At Cognism, we’re not just building a company - we’re building an inclusive community of brilliant, diverse people who support, challenge, and inspire each other every day.

If you’re looking for a place where your work truly makes an impact, you’re in the right spot! Our values aren’t just words on a page—they guide how we work, how we treat each other, and how we grow together. They shape our culture, drive our success, and ensure that everyone feels valued, heard, and empowered to do their best work.

Here’s what we stand for: 🤝 We Own the Outcome Together.🤓 We Deeply Understand our Customers. 🏆 We Celebrate Impact Wherever It Comes From. At Cognism, we are committed to fostering an inclusive, diverse, and supportive workplace. We welcome applications from individuals typically underrepresented in tech, so if this role excites you but you’re unsure if you meet every requirement, we encourage you to apply!  

Cognism is a leader in international sales intelligence, setting a new standard for data quality and compliance, trusted by 1800+ revenue teams worldwide.

Cognism helps businesses find, engage and close their dream prospects by providing premium company and contact information, including firmographics, technographics, sales trigger events, intent data, verified business emails and phone-verified mobile numbers.

Next level GDPR & CCPA compliance, combined with innovative technology and...