Questions that have appeared at Visa for a Product Manager (Case Study) interview.

1. Product Development

Question: Describe a time when you had to develop a product from scratch. What were the steps you took in the process and what challenges did you face?

Question: If you were to launch a new payment service for Visa, how would you go about it? What steps would you take to ensure its success?

Question: How would you handle a situation where a product you helped develop is not performing as expected in the market?

2. Market Analysis

Question: How do you determine market demand for a new product? Give an example of a product where you successfully gauged its market demand before launch.

Question: How would you go about conducting a competitive analysis for a new digital payment product that Visa plans to launch?

Question: Describe a time when you had to pivot a product strategy based on market feedback. What was the situation and how did you handle it?

3. Product Strategy

Question: How would you manage a situation where company leadership does not agree with your product strategy?

Question: Visa plans to launch a new product but is facing strong competition. What would be your strategy to ensure Visa has a unique value proposition and stands out in the market?

Question: Explain a time when you had to make a difficult decision that impacted a product’s roadmap. How did you handle it?

4. User Experience

Question: How do you incorporate user feedback into your product development process?

Question: Describe a time when you had to significantly improve the user experience of a product. What steps did you take and what was the outcome?