Questions that have appeared at Amazon for a Product Manager (Case Study) interview.

1. Product Strategy

Question: Describe a time when you had to pivot your product strategy due to unforeseen market changes. How did you go about it and what was the outcome?

Question: How would you decide on what features to add to a new product line at Amazon?

Question: How would you handle a situation where the product you're managing is not meeting its expected goals? What steps would you take to turn things around?

2. Customer Focus

Question: Suppose Amazon is planning to launch a new service. How would you identify the target customers, and how would you ensure the product meets their needs?

Question: Share an example of a product you managed that greatly improved customer satisfaction. What steps did you take to achieve this?

Question: How would you approach a situation where customer feedback for a product is negative? What steps would you take to improve the product and restore customer confidence?

3. Data-Driven Decision Making

Question: Describe a time when you used data to make a decision about a product. What was the decision and what was the outcome?

Question: How would you use data to prioritize features in a product backlog?

Question: Can you explain a situation where data analysis led to an unexpected conclusion about a product, and how you handled it?

4. Collaboration and Influence

Question: How would you handle disagreements with stakeholders about the direction of a product? Can you share an example?

Question: How have you influenced a cross-functional team to meet a product goal or milestone?

Question: Describe a situation where you had to convince senior management to invest in a new product idea. How did you build your case and what was the outcome?